2023
The Kyoto Conference on Arts, Media & Culture (KAMC2023)
MET EVALUATIVE CRITERION 4A
The highest value, impact, and significance in creative work, professional design activity, research, and scholarship.
PRESENTATION AND PROCEEDING
Combating Labor Trafficking With Design—Utilizing Storytelling, Collaboration, and Cultural Relevance to Raise Awareness
CONFERENCE
The 5th Kyoto Conference on Arts, Media & Culture (KAMC2023)
Kyoto, Japan
SCOPE
International • Peer Reviewed
ORGANIZER
The International Academic Forum (IAFOR)
ABSTRACT
This presentation will discuss a collaboration between a non-profit organization, designers, and artists to create an awareness campaign on labor trafficking. By prioritizing empathy and information over sensationalism, the campaign aimed to convey the complexity of labor trafficking, provide practical information on identifying red flags, and educate the public on victim rights. Real-life survivor stories are presented in a graphic novel format, supplemented with summarized key points and text. The involvement of culturally relevant artists helped to ensure that the survivor stories were authentically represented. The presentation will share the project’s process, challenges, and outcomes, as well as insights into the effectiveness of the methodology. Finally, this case study discusses lessons for future social issue awareness campaigns.
PRESENTERS
1st Presenter: Stephen Zhang
2nd Presenter: Li Xu, UNT
PRESENTATION LINK
PROCEEDING LINK